Thursday, October 6, 2016

Parker Transformation 2016 - Urban

Parker Transformation 2016 - Urban

Parker Urban was first introduced in 2007 as an ergonomic ballpoint pen with its unique exaggerated bullet shape. Over the next few years, Parker added a rollerball pen and fountain pen to the line. With the 2016 Transformation, Parker has re-engineered the design of the Urban to bring a more subtly curved line. A wide range of new vibrant colors will be introduced.

 

Parker Identity 2016

What makes a Parker pen instantly recognizable? Parker defines three signature elements to each pen design: the CLIP, the 3 BANDS, and the JEWEL. Together, these 3 elements unify the Parker design language and allow the Parker brand to become instantly recognizable.

Parker Urban 2016 will be updated with the new arrow clip, engraved band with Parker logo and a new cap design. Parker Urban (and Parker IM) will continue to be manufactured in China (all other Parker lines will be manufactured in France).

 

Parker Urban 2016


Urban 2016 Upgrades




Urban 2016 Gift Box



Urban 2016 Nib Redesign


Urban fountain pens will now be available
in both Medium and Fine nibs

 

Urban 2016 Core Models

Expected US release date November, 2016



Description                         MSRP           iPenstore
Published Price
Fountain pen $75 $59.97
Rollerball pen $55 $43.97
Ballpoint pen $45 $35.97

Urban 2016 Premium Models

Expected US release date November, 2016


Description                         MSRP           iPenstore
Published Price
Fountain pen $110 $87.97
Rollerball pen $80 $63.97
Ballpoint pen $65 $51.97

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